Thursday, September 28, 2006
How VoIP Can Globalize Your Home Business
Copyright © Jerry Posey
Free ebook explains why it's not your fault you haven't made any money in network marketing
VoIP (Voice over Internet Protocol) services are significantly less expensive than the traditional telephone long distance packages. This is only one advantage of using VoIP. For a home business, this can provide more benefits if you know how to exploit it.
While there are other options, you can choose to use your regular home phone to take advantage of VoIP technology. This can be done by using a VoIP telephone adapter to connect your phone to the internet via a high speed modem. VoIP technology allows internet users with high speed (broadband) access to place telephone calls over the internet.
There are many VoIP service providers with whom one can sign up for a calling plan.
As VoIP rides on the internet technology, there are many features that are now possible as compared to the traditional phone. Many traditional phone features that come at an extra charge are also provided free with the basic calling plan.
1. Cheaper Than Traditional Phones
Using VoIP is a cheaper option if you make a lot of long distance and international calls. This is possible as the call uses the same internet facility as you do for your web access and email.
Upon signing up for a calling plan with a service provider, the VoIP telephone adapter will typically be provided free.
All calls between people using the same service provider are free regardless of location. This alone can provide significant savings if your business associates use the same service providers.
There are many features that come free with the calling plan. Some of these features are:
- call waiting
- caller ID
- three-way calling
- call forwarding
- last number redial
- speed dial
- voicemail
2. Allows Mobility
When travelling, you can take the VoIP adapter with you and instantly turn a phone anywhere in the world into your local phone. This will require a high speed internet connection.
This is possible as the VoIP adapter is specially coded with your VoIP phone number.
With the VoIP Physical Portability feature, you can still receive your customers' phone calls while travelling on business matters, on holiday or moving home.
3. Establishing Business Offices At Multiple Locations
VoIP Virtual Numbers allow multiple inbound telephone access numbers in different cities. With this feature, it is possible to establish your business in multiple locations by creating a "Virtual Presence" using virtual numbers.
These virtual numbers can be routed to any number that you specify. If you lived in Chicago, you can have access numbers in New York, Houston and San Francisco all routing through to your number in Chicago.
With this feature, business addresses can be established in different cities and even countries. You can set up these virtual numbers based on the locations from where you expect to receive many phone calls. This could be your existent customers or your prospects.
Besides enhancing the image of your business, customers get the benefit of calling a local number which is less costly for them.
Most service providers who offer this feature charge about $5 per month for each additional access number. This makes it possible to establish business offices at multiple locations at a low cost.
4. Enhanced Voice Mail
Some service providers offer you the ability to receive voice mail messages as an email attachment. You can play them back as a sound file through your computer.
As a home business owner, you can also save these voice mails to your computer's hard drive for future reference. You can also forward this to another person if follow up action is required.
5. Selecting A VoIP Service Provider
Your choice of the VoIP service provider and the calling plan depends on your unique needs.
Depending on your business needs, you can select calling plans for local/long distance or international calls. International calls can be made with local/long distance plans but at an additional per minute rate. International plans typically include USA local and long distance coverage.
Do not buy based on the number of features provided by the service provider. Decide on the features you require to manage your home business. Then match these against the features available.
According to independent surveys, most of the established VoIP carriers are about the same in terms of voice quality. Good customer service is also another criteria for selecting the service provider. You can read customer reviews on these aspects to help you choose the service provider.
There are service providers that include a "Money Back Guarantee". Once you have initiated the service, check against your service quality criteria. If you are not happy with the results, then cancel the service and request for your money back. Make sure you do this within the "trial" period allocated.
If you are on a month-to-month plan, your service is automatically renewable each month, until you cancel the service. So, you have the option of canceling. Some annual plans allow you to cancel on a month-to-month basis, but may include other charges. Check out all these details before you sign up.
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Wednesday, September 27, 2006
Selling Your Professional Services Through ClickBank
Copyright © Jerry Posey
Free ebook explains why it's not your fault you haven't made any money in network marketing
ClickBank is usually used by merchants who want to sell and
deliver digital products such as e-books or software but not
many people know that ClickBank can also be used to sell professional services over the Internet.
This flexibility allows the sale of a very broad range of digital
services:
* Writing services
* Artistic services
* Professional services
* Technical services
* Marketing services
* Personal services
* Critique services
ClickBank does require that you set a fixed price so charging
an hourly rate isn't acceptable. The buyer needs to know exactly
what he/she is paying for and exactly what price he/she will
pay for that service.
Despite the flexibility to sell various types of digital merchandise,
every ClickBank sale involves a specific pre-defined offering
at a fixed price. Before a sale takes place, a ClickBank buyer
wants to know exactly what she is buying and how much she is
going to pay for it.
If your service can be customized to offer a specifically defined
package at a fixed price for your customer, then ClickBank might
be another way to bring in additional revenue. Examples may
include:
*An attorney may offer filling out a specific legal document
with instructions about how to file it.
*A Webmaster may offer a template and offer to customize the
logo or other graphics
*A writer may offer to ghost write a certain number of articles
at a fixed price.
*An artist may offer custom art work or graphic design at a
fixed price.
So, use your imagination and create some new and exciting digital
services that you can sell through your ClickBank account!
Click here if you do not already have a ClickBank account.
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Tuesday, September 26, 2006
How to Make Money With Clickbank
Copyright © Jerry Posey
Free ebook explains why it's not your fault you haven't made any money in network marketing
Affiliate programs have become a very popluar way of making
money on the Internet. One of the most popular affiliate programs
online today is ClickBank.
ClickBank is the Internet's largest digital marketplace, where
thousands of the web's most popular products are sold every
day and you can refer your Website visitors to some of these
products and earn a commission.
With ClickBank every link on your web site can be a source
of revenue. Use the ClickBank Marketplace to find sites that
will be of interest to people who visit your web site. Products
are mostly electronic e-books and or online services which require
no shipping and handling charges. Some of the commission pay
outs are as high as 75% of the cost of the product or service.
Here's how:
1) Click
here to sign up with ClickBank
2) Click
here to search for products
3) Generate a hoplink for the products you've chosen
4) Put your Clickbank ID in the hoplink as directed and paste
that link in your Web page.
Each time someone makes a purchase from your Website, it is
automatically tracked by ClickBank. You can log into your account
any time and check your sales. Every two weeks, you will receive
a check for your sales.
If you have a website that you are promoting heavily and want
to make money with some affiliate programs give ClickBank
a try.
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Saturday, September 23, 2006
Online Payment Processing for Your Products and Services
Copyright © Jerry Posey
Free ebook explains why it's not your fault you haven't made any money in network marketing
If you are just starting an online business and need a solution
to process payments from your customers or would like to add
some additional options for your customers, you may want to
check into some of these choices.
PayPal
PayPal is a simple and affordable payment solution for those
online merchants who are unable to or don't want to go through
the complex process of setting up a bank merchant account.
This solution is virtually same as having your own merchant
account. If a customer pays by a credit card, PayPal works as
a payment gateway for you. The customer does not leave your
Website at anytime if she pays you by a credit card.
If you are planning to sell products through eBay, you definitely
should have PayPal option. According to eBay, three out of four
eBay customers choose to pay by PayPal.
Click here to visit PayPal
2Checkout
2checkout.com works as an online distribution center. When customer
buys a product from your Website through 2checkout, you actually
make your sale to 2checkout for immediate resale to your customer.
Customers are billed by 2checkout not you. 2checkout accepts
vendors from virtually all over the world. You can also set
up recurring billing through 2checkout.
Click here to visit 2Checkout.
For selling e-books, reports and other similar digital products,
ClickBank.com is probably your best option. The great thing
about ClickBank is it has over 100 thousand affiliates promoting
products available on the ClickBank marketplace. By listing
your product with ClickBank, you automatically tap into a huge
potential market. ClickBank accepts all major credit cards and
PayPal.
Click here to visit ClickBank
Tired of making trips to the bank to deposit checks? You can
stop spending time and money doing it by using BankServ's DepositNow,
a groundbreaking system that lets you make your check deposits
electronically without leaving your office. You can deposit
all types of U.S. dollar checks - including personal checks,
business checks, government checks and warrants, money orders
and traveler's checks - over the Internet. They also offer phone
and Web payment solutions.
Click here to visit BankServ
Since fees fluctuate considerably from one solution to another
depending on your location, products and other needs, make sure
to do a thorough research before signing up with any of the
mentioned providers.
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Valid Money Making Opportunities Do Exist
Copyright © Jerry Posey
Free ebook explains why it's not your fault you haven't made any money in network marketing
Many people are looking for some legitimate ways to make money online but they are often overwhelmed with offers to stuff envelopes, make products at home or some other disreputable opportunity flooding the Internet.
There are however, genuine money making opportunities on the Web. If you have marketable skills, chances are good that you can find some work through freelancing on the Internet.
Here are a few resources to explore:
Elance is a service that connects businesses and talented experts. If you have skills in web development, graphic design, programming, marketing, writing, administrative, or research you can bid on jobs and get paid to do them.
Visit Elance at http://www.elance.com
Guru.com is a free service that connects the expert freelancer with businesses worldwide. They have over 160 categories including website design, programming, graphic design, business consulting, and administrative support.
Visit Guru at http://www.guru.com
eWork.com is a resource that supplies consultants for businesses. If your background includes engineering, healthcare administration, pharmaceutical, human resource management, marketing, public relations, or other fields you may want to learn more. Visit http://www.ework.com/
HotGigs.com Contract Talent Marketplace helps meet the needs of companies, consulting and staffing firms, and independent and freelance consultants who desire to work together. Among their categories of independent contractor categories are accounting and finance, admin and clerical, insurance, legal, music and arts, trainers, speakers and coaches.
Visit http://www.hotgigs.com
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Don’t Fall for the Medical Billing Scam
Copyright © Jerry Posey
Free ebook explains why it's not your fault you haven't made any money in network marketing
Just about everyone who has been online very long has been inundated with every possible business opportunity there is and in most cases, the ones that flood the inbox each day are rip-offs.
According to the Federal Trade Commission, there are many fraudsters that you would be better off avoiding because they are only out for your money. One of the ones right at the top of the list is medical billing.
The ad:
As demand for health services increases, the medical billing business has grown by leaps and bounds the past decade. Learn how to start this business.
The problems:
Scammers charge a fee of $300 to $500 claiming to provide everything to launch a business but the databases they provide are out of date and the software they use is not authorized.
Doctors who contract out their medical billing often use established firms and not someone working from home.
Only a very small percentage of the thousands of consumers who purchase a medical billing business opportunity are able to find clients, start a business or generate revenues. Even after complaining to their credit card companies, government agencies or consumer groups, only a few people actually get refunds so the money back guarantee is meaningless.
Questions to Ask
Always ask questions and be sure that you understand what you are getting involved in. Here are some things that you will need to know before making your decision:
*What exactly will my duties be? Ask for each step of the process.
*Will I be earning a salary or will I be paid a commission?
*Who will pay me?
*When do I get my first check?
*What are the costs of equipment, membership fees and other costs?
If you or someone you know has already become a victim of this scam, contact the Federal Trade Commission at 1-877-FTC-HELP (1-877-382-4357) or log on to www.ftc.gov.
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Thursday, September 21, 2006
Five Money and Time Saving Essentials for Your Home Business
Copyright © Jerry Posey
Free ebook explains why it's not your fault you haven't made any money in network marketing
Document Printing and Mailing
The United States Post Office has a very convenient service that allows people to upload their documents and have them mailed. Attract new business or strengthen existing relationships. Place your order online and have postcards, letters, flyers or greeting cards delivered directly to your customers’ doors.
http://www.usps.com/netpost/
Phone Service
Vonage is a leading provider of broadband telephone services. They offer feature-rich and cost effective communication services very similar to traditional telephone services at a fraction of the cost. If you spend a lot on long distance, your business may benefit from their unlimited calling plans.
http://www.vonage.com
Postage
Stamps.com is a service that allows you to print official United States Postal Service postage directly from your PC and printer. No special hardware is needed. Once your mail or package is ready to go, simply hand it to your mail carrier.
http://www.stamps.com
Remote Check Deposits
Tired of making trips to the bank to deposit checks? You can stop spending time and money doing it by using BankServ's DepositNow, a groundbreaking system that lets you make your check deposits electronically without leaving your office. You can deposit all types of U.S. dollar checks — including personal checks, business checks, government checks and warrants, money orders and traveler's checks — over the Internet. They also offer phone and Web payment solutions.
http://www.bankserv.com
Shipping
RedRoller is the world's first Internet-based shopping service for shipping packages, and as if that's not enough, RedRoller is FREE. They help customers make better shipping
decisions by giving them the power to quickly compare the rates and services of top
carriers and then ship with all of them from one location. You might say RedRoller is
a revolution in the evolution of shipping!
http://www.redroller.com
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Tuesday, September 19, 2006
Setting Boundaries in Your Home-Based Office
Copyright © Jerry Posey
Free ebook explains why it's not your fault you haven't made any money in network marketing
Many of us who have a home-based business have friends and family that misunderstand the whole concept of what it means to have a home-based business. Many well-meaning people cannot see the dedication that goes into running a business from home.
The neighbors don’t see your car leave for the office by 8 am, so they assume that because you are home, you aren’t really working and have plenty of time to sit and drink coffee, do yard work or other things people do on a day off.
Family members may call in the middle of the day just to let you know who is sick, which cousin you haven’t seen in 20 years just got married, or even feel slighted when you can’t take a dream vacation with them.
Working from home is very difficult for children and spouses to understand too. This is especially true when parent works the traditional 9-5 job away from home and the other operates a home-based business. Even when they see that you are working, they find it confusing when you can’t drop everything and spend time with them.
Here are some basic guidelines for boundaries that you can set so that everyone will have a better understanding of your situation and your needs as a home-based business operator:
* Explain to your family that you have specific working hours and let them know what the hours are. Let them know that your business is your source of income that you depend on. Let them know the hours or days that you are available.
* Be consistent. If you friends or family call during your working hours, let the call go to voice mail and then return calls after your scheduled working hours. If someone stops by, just remind him or her that you can’t visit because you are working.
* Set physical boundaries too. Have dedicated workspace and explain to your family that the equipment, office supplies, telephones, or computer is only to be used for your business and can’t be used or borrowed for other activities.
Many other situations and issues are sure to arise but for an increasing number of people around the world, a home-based business is helping them fulfill the American Dream. When you set and enforce a few boundaries, it might be a little easier to find the balance between relationships and business.
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Sunday, September 17, 2006
Outsourcing Your Business
Copyright © Jerry Posey
Free ebook explains why it's not your fault you haven't made any money in network marketing
An online business consists of many essential components: website design, product creation, payment processing, salesletter, affiliate programs and so on. How about coupling that with sales and advert tracking?
When a lot of Internet marketers start out with their small home based businesses, they have totally no idea that their businesses could grow into "something that huge". One-man eBay stores grow into full-fledged online shops run by a team of dedicated salespersons, logistics and customer support personnel. At the end, you can never manage every little aspect of your business when it grows to a certain extent, and that is when outsourcing comes in handy.
However, care must be taken to choose the right people to outsource your tasks and equal detail must be paid attention to to provide the best working environment for greatest productivity. The tasks you should outsource to people are those mundane and repetitive jobs like answering emails, keeping track of stocks and sales figures and so on. This ensures that while you hand some of your responsibilities to other people, they have the least chances of screwing up because the jobs they are handed are easy and straightforward. In contrast, never let others make decisions that will greatly affect your business if you do not want to risk losing your business overnight.
While you have to hire people on wages for some jobs such as book keeping, some jobs can also be accomplished by outsourcing to freelancers. For examples, you can get ghostwriters to write good content for your website and you can get freelance designers to spice up your merchant site. You do not need to hire these people on a regular wage because once their job is done, they do not have much follow up work to do for your business. A good resource for freelancers would be www.elance.com and www.rentacoder.com, where freelancers and buyers have transactions on a per job basis.
When your business reaches a certain extent, you will start to find it hard to keep track of everything and this means time to outsource. Think of it this way: you may lose a little money to hire other people to do some of your daily tasks, but you earn more money from the increased productivity.
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Thursday, September 14, 2006
Getting the Word Out
Copyright © Jerry Posey
Free ebook explains why it's not your fault you haven't made any money in network marketing
You have created your own product that has been proven to have great demand, you have a salesletter that has a sky-high conversion rate, but all that would be futile and you will earn nothing if you don't have a single soul passing by your website since you will have no one to sell to! You might be a total beginner and therefore do not have a massive mailing list to sell to, and your website is on the 103th page of search engine results pages. We can change all that with a few tried-and-tested traffic generation techniques.
First and foremost, let me make it clear to you that search engine optimization is not the only way to gain massive amounts of traffic! You see, search engine result pages are in a sense just web pages – similar to regular websites around the web. It is only so lucrative to have your website listed on the top of search engine results because many people use the search engine to search for information and arrive on the search engine results page. Hence, loads of people see your site's link and you attract loads of traffic.
The effect would have been exactly the same if your website is mentioned in a website with very high traffic. For example, imagine what would happen if your website was mentioned on the front page of Yahoo's website! Your website will receive so much visitors your bandwidth might go over the limit. So, the trick is to get other high-traffic websites in your niche to link to your website. To do this, you must give them very strong reasons to link to you – maybe it's this very thought-provoking article you've posted on your site, maybe it's the ingenious solution to this lifelong problem everyone has had for all their lives. In short, give people amazing reasons or value to earn a link from them.
Alternatively, you may link to a certain high-traffic website that's related to yours and ask for a link back. This technique is called reciprocal linking and is a very common technique for gaining links. However, before you even ask for the link, check your own website and ask yourself if you would be proud to recommend such a site to your readers, and whether it will provide useful information to your readers. In short, make sure your website has its own value and not just an empty shell devised to attract traffic!
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Sunday, September 10, 2006
Affiliate Marketing - A Good Place to Start
Copyright © Jerry Posey
Free ebook explains why it's not your fault you haven't made any money in network marketing
A lot of people are getting involved in online business to help supplement their income or to find a way to get out of a dead-end job that they do not like doing. These are both very valid reasons for starting an online business. A good place to start an online business is by becoming an affiliate marketer because it is relatively quick and easy to start and requires very little, or no investment, in order to start making money online.
With an online business you can contact just about anybody with an Internet connection which means you have an extremely wide marketing area at your convenience. By being an affiliate marketer you do not have to create your own products or services in order to get started making money online. The owners, or merchants as they are sometimes called, give you the rights to market their products for free in most cases.
Affiliate marketing has become one of the most popular methods for making money online today because the products or services have already been created for you. All that is needed is to promote, or advertise them in order to make sells and earn sales commissions which are pre-determined by the owner of the product or service that you will be marketing.
In a typical affiliate marketing set up the merchant provides his or her affiliates with the tools and resources required to sell his product or service. The affiliates use these resources, such as banners, graphics, or text advertising to post on their websites, or to put in blogs. They can also be sent out in emails to create sales of the product or service that they are promoting. The affiliate then gets a percentage of the total price of the product when a sale is made, which is usually 25% to 75% of the total price of the product.
Signing up as an affiliate marketer is easy. Just find a company that offers an affiliate program for their product or service and fill in their online form with your personal details. Most affiliate programs are free to join and most offer valuable instructions to help you get started in selling their products. The merchant stands to gain from your success so it is to their benefit to help you succeed with your affiliate marketing business.
You can also use an alternative method and join what is called an affiliate network. An affiliate network is a business that hosts a variety of affiliate programs for online merchants at one web site location. Most affiliate networks are free and easy to join and provide a full range of products for you to promote. Some of the most popular affiliate networks are: Commission Junction, Clickbank, Linkshare, Cash Engines, and VIP Profits. To find a whole list of popular affiliate networks just go and do a search on affiliate networks or go to the site listed here: http://www.webaffiliatesdirectory.com.
Affiliate marketing is one of the most rewarding careers that anyone could have. Someone can literally start on a shoestring budget and work into a consistent and very decent salary within a relatively short period of time. Many people make thousands of dollars each month just selling products from the Clickbank network. Clickbank is actually a great place to start as an affiliate marketer because they have thousands of products to choose from to market and a very good support system in place. It is also very easy to sign up and join Clickbank. Here is their link: http://www.clickbank.com
Becoming a successful affiliate will not be all that easy though because there is quite a lot of competition online. One of the best ways to become successful in affiliate marketing does require additional knowledge and effort and that you create a good content based website. You can have this created for you or you can do your own research and learn how to do it yourself. But, it is important to have a good content based web site that you can imbed links to the products you are marketing within the content on your site. The products you promote should be relevant to the content on your site which will take some initial planning and consideration.
Using this approach you would be able to seed, or insert, several products that you are promoting into the content of your site and then just advertise that one web site. You can start off with just one site and then build another site and do this over and over again over time. Before long you will have created a multitude of sites that promote many different products or services and that are linked to one another, which creates your own network of inter-related sales sites. This could turn out to be extremely profitable for you over a period of time.
If you plan you business properly you would probably want to promote products or services that offer two-tier affiliate marketing programs. With two-tier affiliate marketing programs you will not only get paid for your direct sales, but you will also be paid a percentage commission for the sales that your direct sales members make. This can be a very powerful and profitable plan for your business and it creates what is called "residual income."
An important part of your business plan should include some residual income programs. These residual income programs will allow you to earn multiple commissions each month from just one sale instead of having to sale a multitude of different products over and over again. It is recommended by many of the most successful Internet marketers to concentrate about 75% of your efforts on residual income programs such as monthly subscription membership sites. These types of businesses will bring you monthly income automatically with just one sale as long as the buyer continues their active membership each month. Selling residual income products or services is by far a more beneficial method of earning affiliate commissions than focusing your efforts toward the tedious process selling individual products over and over again although, a combination of both approaches is advisable for the best marketing strategy.
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Saturday, September 09, 2006
Ethical Marketing
Copyright © Jerry Posey
Free ebook explains why it's not your fault you haven't made any money in network marketing
To sell a product well, it is very important to use powerful selling words to really convey each and every little benefit that your product has to convince the customer. It is not uncommon to see words like “unbelievable” and “phenomenal” and something along those lines in really great salesletters.
However, there are some marketers who intentionally use hyped-up descriptions to sell off their products. These marketers mislead customers into thinking that their products offer benefits that do not really exist in reality. At this point, it would be appropriate to quote a story that really happened:
One evening, a fellow marketer in my MSN Messenger list messaged me to check out his newest salesletter for his product, an ebook on earning revenue with contextual advertisement. I logged on to his website and was drawn right into his sales copy! The reason was the salesletter dived right into my desires and promised that “everything I have ever wanted” can be obtained just by purchasing the said ebook and executing whatever is inside. The salesletter also made it seem that the author owns fleets of Mercedez Benz cars, luxurious mansions and private yachts.
The problem was I know this particular marketer personally. He is actually a 17 year old high school graduate looking for a few quick bucks by selling a little ebook he compiled with information collected from various sources from the Internet. My emergency alarm immediately kicked in and I can just imagine how many naïve newbies can be fooled with the deceptive sales copy.
The sad but very real fact is that there are many scam artists online, waiting to rip you off your hard-earned money. Hence, remember that the usual advice for consumers still apply online: use your common sense. If something sounds too good to be true, it probably is too good to be true.
Remember, when you intend to purchase something from the Internet, do a basic check-up on the merchant website. First and foremost, if you have even the slightest question on any of the features of the product mentioned, email the merchant regarding it and observe the attitude with which he/she replies. Customer support reveals a lot about the integrity of a business.
Finally, if you can't even find support email on their website, click the “Back” button and run away from the site at once!
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Tuesday, September 05, 2006
Why invest in a home business?
Copyright © Jerry Posey
Free ebook explains why it's not your fault you haven't made any money in network marketing
Tired of having to wake up early just so you can elude heavy traffic and arrive at your office before the clock says you are too early for the afternoon session? There might be a answer to that but it takes guts, talent and lots of hard work and resolution.
You can avoid all the negative things connected with going to the office daily by investing in a home based business. As the term denotes, a home based business refers to a business venture that is based right in the comforts of your home.
Most people dream of a home based job not only because it offers them an chance to work at home sans the hassle of going out and traveling to work everyday but also because of it financial rewards. A home based business may be risky because one never knows what destiny awaits his business venture. However, a person who has successfully established a home based business has hit gold.
A home based business affords one all the liberty to do as he pleases and to run his business using his own style and skills. On top of that, a home based business requires little capital and low overhead. Compared to a mall-based business which requires expensive rentals, a home based business requires no rent at all and this can be a favorable influence in the attainment of the business.
A person starting up a home based business will customarily choose a business which is already well-known to him either because he is already essentially in that business or it is his hobby. In such case, it is presumed that he already has most of the equipment needed to start the business. Most homes already have telephone connections so using a telephone for your home based business would no longer be an additional expense.
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Sunday, September 03, 2006
Creating A Sellable Product
Copyright © Jerry Posey
Free ebook explains why it's not your fault you haven't made any money in network marketing
Many marketers have created or acquired products that they thought would sell well and, in their enthusiasm, set up everything from sales letters to websites to getting traffic. However, a lot of these marketers have forgotten the single most important factor that will affect their product sales – the "sellability" of the product.
When you begin creating products or buying rights to a certain product to sell, the most important factor you must take into account is the demand of the product. Do people want your product? It is simply stupid to waste a month's time preparing a product, setting up the website and required sales techniques only to find that people do not even flick an eyebrow at your product!
Your final goal is to deliver the product to your customer and collect his or her money. In order to do this, you must make sure your customer wants to buy your product in the first place. How do you find out if they want your product? Simple. Just ask! Ask in forums related to your niche. Hold a survey or public poll. The Internet is a flat playing field, and you have the power to reach just about anyone in the world who has an Internet connection.
Let's say you have this brilliant idea on creating a step-by-step instruction on how to cook Malaysian food. First, you must find out if anyone is interested (or even heard of) Malaysian food. To do this, go to a food-related forum and ask tactfully if anyone would be interested in learning Malaysian cuisine. Do not ask blatantly whether anyone would like to buy an ebook with instructions on how to cook Malaysian food, or you might be in danger of being accused of spamming.
On the other hand, you can give out a few samples of your Malaysian recipes to test the waters – see how the forum members react to them. If they show enthusiasm for learning more, then you definitely have a market in this. If they show no interest, then it is time to look for a new idea to market. You save time in the long run because you don't have to find out the low demand for your product the hard way.
If your idea is welcomed by the forum members you surveyed, you can go ahead and compile your extensive ebook on cooking Malaysian food because there is interest in the information you possess. Where there is interest, you can easily build up desire for your product, and with desire (plus good marketing), your purchases will arrive naturally!
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Free ebook explains why it's not your fault you haven't made any money in network marketing
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Friday, September 01, 2006
Benefits of Joint Ventures
Copyright © Jerry Posey
Free ebook explains why it's not your fault you haven't made any money in network marketing
Let's imagine a situation where we have two Internet marketers who know each other. One has a great product that will sell very well but he has no mailing list, no affiliates, nothing. The other is a great marketer with tens of thousands of subscribers in his mailing list, but the problem is he has nothing to sell to them. The very obvious solution here is to give the product to the great marketer with lots of contacts, and split the profits between them. This, my friend, is the very essence of Joint Ventures.
As more and more people start their own home based businesses online, the market is going to get more and more saturated and the competition will grow fiercer by the minute. The fastest, most effective and easiest way to build your own online business empire is through joint ventures. That is, join forces with other marketers to sell your product.
When you joint venture with another marketer, you can ask him (or her) to send an endorsement of your product to his existing mailing list, so you do not need to worry about collecting subscribers from scratch. You already have an easily accessible target market. The trick is to find the right marketer whose subscribers will be interested in your product. Once you achieve that, you won't even have to worry about generating traffic to your salesletter or finding affiliates to promote your product. All of that is already done for you.
When you joint venture with a solid player in the field, your perceived value and reputation will instantly increase because if this well-known person in the field is willing to work with you as a team, you must have some substance! Hence, when you manage to hook up a joint venture with someone who's a “regular player” in your niche market, your status will instantly change from “total newbie” to “guru status” overnight!
Last but definitely not least, you will get a chance to build a lasting relationship with a big figure in your niche market, and that alone will worth more than the profits you pull in over that single Joint Venture. When you have a dominant figure in the market as your friend, you will gain a lot of privileges and perks that no newbie like you could ever get their hands on – for example new insights into interesting product ideas and marketing strategies. You can't even buy that for hard cash!
So, start looking up a potential Joint Venture partner and try your best to convince him or her to strike up a deal with you!
About the Author:
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Free ebook explains why it's not your fault you haven't made any money in network marketing
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